PARTNERSHIP OPPORTUNITIES

The best part of these content pieces with adoptable pups is when they find their furever homes – bonus points if it’s with superstar Jessie James Decker and ex-footballer Eric Decker!

PRESS COVERAGE

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PARTNERSHIP OPPORTUNITIES

Country Now is actively booking artists for the next filming day with select partnership opportunities for brands to be integrated into content that not only engages country music fans but also supports pet adoption efforts. This collaboration provides multiple touchpoints for brand exposure and artist / audience engagement, both online and offline. Opportunities include:

Product Placement

• On-Screen Product Placement – Brand products (e.g., pet-related items, country lifestyle products) organically integrated into the videos, where country stars interact with them while playing with the puppies

• Custom Branded Items – Country Now can feature custom branded items such as bandanas, toys, or treats with the partner’s logo, used by the puppies

• Artist Gifting – Opportunity for the brand to put together influencer gifting packages for the participating artists

Social Media Tagging & Campaigns

• Country Now Social Media – Partner brands will be tagged on all related posts across Country Now’s social channels (Instagram, Facebook, TikTok), amplifying the brand’s reach to a large, engaged audience

• Paid Media – Opportunity for brand partner to run mutually agreed paid social boosting campaign utilizing approved clips from the interview

Sponsored Content

• Video Series Presenter – Partner brands can be featured as the official presenting partner of the Country Now Pupdate series, with a pre-roll or mid-roll mention in the long-form videos

• Blog Article Integration – Country Now will write a dedicated article about the episode, prominently featuring the partner brand, with product mentions and direct links to the brand’s website

• Behind-the-Scenes Content – Country Now can produce exclusive behind-the-scenes content showcasing the partner brand’s involvement, giving the audience a sneak peek into the making of the episode

Cross-Platform Promotion

• Website & Newsletter Integration – The partner brand will be included in a feature spot on the Country Now homepage and in weekly newsletters, driving direct traffic to the brand’s site

• Partnered Giveaways – Collaborations on giveaways that include the partner brand’s products will encourage audience interaction and sign-ups

Event Integration (Optional)

• Live Events – Opportunity for on-site presence at quarterly Country Now Live concert events (Case Study: Chris Young, BRELAND, Danielle Bradbery, Drake White & Peytan Porter @ 6th & Peabody 2/27/24)

Who We Are

Country Now (CountryNow.com) is a trusted source for country music news. Established in June of 2019, Country Now has become a go-to online destination for country music enthusiasts and industry professionals alike.

We offer comprehensive coverage of the country music genre with breaking news, exclusive artist interviews, lifestyle content, and much more. We share news about new music, tours, industry events, and the culture surrounding country music.

Country Now has been referenced by various publications, including People, Fox News, NBC, US Weekly, NPR, and many others.

Our Mission

Our dedication lies in featuring both established stars in the genre and emerging artists on the rise. We keep fans up to date on country music’s biggest events, including the Academy of Country Music Awards and the Country Music Association Awards, as well as festivals such as CMA Fest. We also report on what’s happening in Nashville, Tennessee – the home of country music.